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Mercedes-Benz Vans expands product range: Mercedes-Benz Concept Mercedes X Class Pickup Truck – First outlook on the new Mercedes X Class Pickup Truck bearing the three-pointed star
With the Concept Mercedes X Class Pickup Truck, Mercedes-Benz Vans gives a concrete outlook on its new pickup, the X-Class, in Stockholm. The first premium Mercedes pickup will combine the best of two worlds. This is demonstrated impressively by Mercedes-Benz with two Mercedes X Class Pickup Truck design variants of the concept car. The Concept X-CLASS powerful adventurer illustrates that the future Mercedes X Class Pickup Truck will possess all the strengths of a classic pickup – tough, functional, strong, and with off-road capability. The Concept Mercedes X Class Pickup Truck stylish explorer goes a step further and shows what will distinguish the pickup bearing the Mercedes star. The Mercedes X Class Pickup Truck will be a true Mercedes from the hallmark brand design and comfort to the driving dynamics and safety. This will make Mercedes-Benz the first premium manufacturer to account for the changing customer requirements in the global segment of mid-size pickups, and it will make the tough Mercedes one-ton pickup with seating for up to five persons the first to be attractive as an urban lifestyle and family vehicle.
With the Mercedes X Class Pickup Truck, Mercedes-Benz Vans will expand its product range with a fourth model series. At the same time, the Mercedes X Class Pickup Truck brand bearing the three-pointed star will become the first premium manufacturer to occupy the promising segment of mid-size pickups. Daimler AG will make investments in the high nine figures (euro) in the new Mercedes X Class Pickup Truck model series by the time of the market launch. It will be launched in late 2017 under the name Mercedes-Benz X-Class. The key markets will be Argentina, Brazil, South Africa, Australia with New Zealand, and Europe.
Dr Dieter Zetsche, Chairman of the Board of Daimler AG and Head of Mercedes-Benz Cars: "With the Mercedes-Benz pickup, we will close one of the last gaps in our portfolio. Our target: we want to offer customers vehicles matching their specific needs. The Mercedes-Benz X-Class will set new standards in a growing segment."
"We will open up and change the segment of mid-size pickups – with the world's first true premium Mercedes-Benz X-Class pickup for the modern urban lifestyle", says Volker Mornhinweg, Head of Mercedes-Benz Vans. "Our future Mercedes-Benz X-Class will be a pickup that knows no compromise. Ladder-type frame, high-torque six-cylinder engine, and permanent all-wheel drive are compulsory for us. As an added value we bring safety, comfort, agility, and expressive design – in other words, everything that distinguishes vehicles bearing the Mercedes star. We will thus appeal to new Mercedes-Benz X-Class customers who have not considered owning a pickup before."
Changing segment: Mercedes-Benz first premium manufacturer of a pickup Mercedes-Benz X-Class
Worldwide the market for mid-size pickups is undergoing a radical change from "workhorses". The percentage of privately used pickups has been growing steadily for years. Accordingly, the Mercedes-Benz X-Class double cab
"The Concept Mercedes-Benz X-Class design variants interpret the hallmark brand design idiom of our Mercedes-Benz X-Class SUVs. "With its progressive design the powerful Mercedes-Benz X-Class adventurer expresses cool modernity and thirst for adventure, while the stylish Mercedes-Benz X-Class explorer on the other hand uses pure emotion to provide a tangible experience of modern beauty."
The top-of-the-line model will be powered by a V6 diesel in combination with Mercedes Pickup Truck 4MATIC permanent all-wheel drive. The high-torque Mercedes Pickup Truck engine will provide high driving dynamics on the road and off the road. The Mercedes x class Pickup Truck all-wheel-drive system will combine an electronic traction system, a transfer case with reduction gear, and two differential locks. The traction system and the electrically operated on-demand differential locks channel the power to where traction is best.
The powerful Mercedes Pickup Truck drive system and the tough ladder-type frame will make a Mercedes Pickup Truck payload of more than 1.1 ton and a Mercedes Pickup Truck towing capacity of up to 3.5 tons possible.